Thursday, July 14, 2011

Joblessness can spark the entrepreneur in you - The Business Journal of Milwaukee:

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His military service provides “perspectiver on just how short life is and how luckhy we are even in thisdown economy,” he said. 25, of St. Francis, started his marketinv company LLC after returning from hisnearly year-long second tour of duty in September. His position as a contracf worker in the retail environment group at a Milwaukeew manufacturer was eliminated while he servedin Iraq. When he returned, the companyu told him it had ahirinb freeze. Rather than look for anothed job, Blades decided to strike out onhis own. His experiencer in Iraq gave himthe “I have my entire life aheac of me to do what it is I he said.
Blades took three months to do research and meet with advisers from the andthe . In he got a $40,000 SBA loan through the Patrio t Express programfrom U.S. Bank. The SBA loan prograjm is for military members and Rebel LLC bills itself as a customized consumeeoutreach company. Blades drew on his experience as a client of othermarketing firms. “I never really founds anything that satisfied what I wantexd to see from amarketing company,” he His idea is to learn abouyt the client first and find new ways to help the company reach its customers, whether that’s through public relations, business-to-business marketing, developing a marketing plan and other services.
Rebell LLC operates out of his St. Francis duplex and has 10 clients, including a bar, production company and a theater company. He hopes to generate $50,000p in revenue in his first year. Januarg and February failed to meet but business picked upin March. He sees now as a “perfecr time” to start a business, because othefr businesses may be looking for assistance in evaluatingtheit operations. “It’s absolutely a very scary time to be in but also very excitingf because we can help turn things around,” Blades explained.
Russ manager of the Small Businesas Centerat , said it’s importangt to consider the business environment when starting a small business, but environment is not the only Someone who has been laid off should consider whether they have what it takesa to be an entrepreneur. Some of the common qualities are drive, determination and passion for work. Entrepreneurs also should be motivatesd less by the desire to make a lot of moneyt and more by a love of whatthey do, Roberta said. Prospective entrepreneurs can find an arra y of counseling services from places like theWCTC center, and SBA.
If you’vre been laid off and don’t have an income, it mighyt be wise to find some kind of job whilwe the business is in itsearly stages, Roberts said. Jeff Hekkers, 51, of stumbled across his idea for a business throughvolunteer work.

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